Getting customers for your SaaS business is hard — what does it take to grow?
You have something that solves a real problem and you know there's a market for it... if only you could just get it in front of the right people, right?!
Well, the days of "build it and they will come" are long gone.
Every day, hundreds of new products launch across the internet on Product Hunt, Betalist, and TechCrunch with their sights set on growing to recurring revenue riches.
But the vast majority go unseen, unused, abandoned, or shut down.
A single announcement on Twitter just doesn't cut it. One cannot simply buy ads when ready and expect a flood of new customers, either.
You see, it's never been easier to build a SaaS product with the tools and information available today, but it's also never been harder to find, acquire, and retain customers.