The Refactoring Growth Framework

Here's the Refactoring Growth framework:

  1. Market — Who exactly are your customers
  2. Product — What are your customers trying to achieve that you can help them with? 
  3. Model — How can you engage, monetize, and retain your customers? 
  4. Messaging & Positioning — Why are you the best solution for your customers? 
  5. Channels — Where can you find and communicate with your customers? 

Refactoring Growth

The growth marketing course for SaaS indie hackers, founders, and developers.

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